"The central innovation of holistic
estate planning is the full involvement of the adult beneficiaries
in conversations with their parents in the early stages of the planning
proves, which allows the broadest range of concerns to be addressed."
David Gage, Ph.D., Principal
BMC Associates
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Many Entrepreneurs Look to Family and Friends for Financing
by Marianne Kyriakos
The Washington Post, Washington Business
November 18, 1991
Money may be tight, but an entrepreneur with a viable business plan and a lot of energy can always go to the informal venture capital network.
That's a fancy way of saying it's possible to borrow from rich—or not so rich—relatives and friends.
Prospective small-business owners
who go to their personal network for
financing are tapping into a huge
source of start-up capital. The Small
Business Administration estimates
that the informal venture capital network is putting out $50 billion to $60
billion a year for business start-ups,
said lawyer Allen Neece of the Washington-based small-business lobbying
firm Neece, Cator and Associates.
That's a massive infusion of money," Neece said. "This is not a fixed
pool of capital with professional investors. These are people who are writing a check out of their own pocket."
Here, condensed from interviews
with local financial experts, are guidelines for getting business loans from
family and friends:
- Offer an incentive to business-savvy
relatives. "You are looking for people
affluent enough and willing to invest in
a young start-up company instead of,
say, fisted securities in the stock market," Neece said.
He suggests offering them a chance
to buy a piece of the proposed company—an equity investment to build up
your cash reserves to launch the business. "These people are then holding
security in your company," Neece said, "with the hope of growth for the future, when they can sell at a profit."
Because the investor is in effect
buying stock in the new company,
there usually is no agreement to ever
repay such a loan. Equity investment
works especially well for small businesses in the fields of technology, bio-technology, medical products, printing and support services.
- Prepare a business plan. "You need
to give your family what you would
give to a financial institution," said
Penni Owens, manager of small-business development for Montgomery
County. "They need to feel confident
in you. If you operate professionally,
you are better respected."
A thorough business plan includes a
discussion of your market. Talk candidly about the competition, proposed
location, management of the company,
any employees necessary now or in
the future, and how you intend to pay
back the loan.
- Get an accountant to work out the
financial section of the business plan.
An accountant will explain and help
you work up a balance sheet, do a
break-even analysis to determine the
point where you switch from red to
black ink, develop profit-and-loss statements and develop a pro forma statement to project the company's performance.
- Get some legal and professional
guidance. Neece recommends a visit
to any of the area's Small Business Development Centers for free counseling
on financing a small business.
The temptation may be strong to
close the loan with nothing more formal than a handshake and a slap on the
back, but "you can run into all kinds of
problems that way," Neece said.
"Everyone just comes in on [an]
equal footing if you see an attorney,"
he said. "There are too many federal
and state rules and regulations. I don't
care if you are a hairdresser or a physicist, you have got to have somebody
who keeps you out of trouble."
- Be clear on the terms of the
agreement. "Get everything out on
the table, so there are no surprises
and misunderstandings, no hurt feelings down the road," said David
Gage, a District clinical psychologist
who mediates conflicts in small-business matters.
Gage recommends that you start
out with the premise that the more
emotional issues there are between
two people, the greater the chance
that something will go awry with the
loan deal.
"If the relationship is not stable
enough, it will not tolerate one more
level of complexity that a loan would
bring to it," he said.
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